Three well accomplished Newhouse almuni spoke to John Nicholson's RTN 311/364 class today. Herb Weisbaum, Dave Cohen and Bob Costas gave the students advice about the broadcast business. The three men have similar backgrounds but have taken on different jobs in their careers. Weisbaum had a lot to tell the students about the business in general. Weisbaum works as a consumer reporter for Seattle's KOMO 1000 and a consumer contributor for NBC's Today Show. Weisbaum told the students that they have to be flexible. There is more to broadcasting than just radio or television; now the internet plays a major role. Weisbaum said that within the next five years or so the internet will become more important than the broadcast product. Also, Weisbaum warned the students about what comes with the business. "You have to have the desire to want to communicate with people,"said Weisbaum.
No comments:
Post a Comment