Friday, September 21, 2007

Doing broadcasting is no easy job, and you know that's true when you have been in the field for more than 20 years. Eminent broadcasters Herb Weisbaum, Dave Cohen and Bob Costas visited professor John Nicholson's class at Syracuse University today and shared with the students their experience of anchoring on TV and radio and how to survive in the field.

Weisbaum did a presentation on radio broadcasting and gave students some heads up before they become reporters themselves. He warned the students that it's definitely not a friendly environment out there in the work field.

"If you are going to get into this business, you absolutely must be flexible and be able to work across multi-platforms," Weisbaum said. "if you go into this business, please expect lousy pay, long hours, no glamour and the worst shifts you could possibly have."

He also told the students in order to stay in this business, one must have a passion for it and the strong desire to communicate to people.

Costas also shared with the students his experience as a profession. He said each Olympics is unique in its own way, but his personal favorite when it comes to reporting it was the 1992 Olympics in Barcelona. He said it was a perfect combination of the legitimate theater and drama of sports but also had a lot of journalism and commentary in it.

He also gave the students his pearls of wisdom.

"You have to get a broad based, well-rounded education," Costas said. "You can't confine yourself to a narrow focus in just to this area of interest even if you are a hundred percent sure... You still need to get as broad an education as possible."

The speakers left before the end of class and students all enjoyed the speeches tremendously, and some even consider today the best day of their lives.

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